This project involved redesigning the covers for American Road Magazine, a travel publication dedicated to road trips across the U.S. The magazine highlights scenic routes, local attractions, and hidden gems, offering inspiration and practical tips for road trip enthusiasts.
For the redesign, I reimagined the magazine’s logo, drawing inspiration from the concept of the vanishing point on a road, symbolizing the endless possibilities of adventure. The typography combines a bold Gothic sans-serif with a modern serif, creating a balance between classic road signage and contemporary design elements, ensuring the covers are both visually striking and reflective of the magazine’s adventurous spirit. I chose a vibrant color palette to evoke the excitement and diversity of the American landscape.
Magazine Rebranding
2021