This is a French-folded book exploring the connection between a person and a typeface that reflects their character.
I chose Alfred Hitchcock and the typeface HWT Unit Gothic, as both exhibit a sense of black humor. To leverage the unique format of the French fold, I incorporated movie screenshots of Hitchcock’s cameo appearances within the folds. By cutting out a hole in the pages,
I visually indicated his presence in each screenshot, creating a dynamic and engaging way to explore his signature style and personality.
Book Design
2020