This project involves designing or inventing an object whose sole purpose is to evoke an emotion.
I chose gum as my primary element to evoke a feeling of disgust. Over the course of a week, I collected all the gum I chewed and used it to create a sculpture. To enhance the concept, I added tags to transform the sculpture into a collectible product. The final piece challenges the viewer's perception of everyday objects and explores the boundaries of art and emotion.
Branding
2019